Between digital and physical

Travel to a virtual version of Austin’s most iconic venues by participating in a wide range of XR events during SXSW 2022.
Live panels, special events, XR experiences and more.
Bridging the digital and physical worlds, connecting people from all over the world and bringing together artists with diverse practices, SXSW is the place to explore the current state of technology and its future direction.

A series of festivals

South by Southwest is the world's largest entertainment festival. Every year since 1987, Austin has been transformed into the world capital of innovation, creativity, music, film, gaming and technology.

1

The Austin experience

Live panels, meetings, special events, theatrical performances and a selection of 360° videos. Thanks to virtual reality, the Austin experience has entered the public's homes. Some of the city's most iconic locations have been recreated, each true to its own identity.

Visit Austin in VR

Stop by the Paramount Theatre for a red-carpet photo with friends, or head to the Red River Cultural District for a party. Other venues include Contemporary Austin, Mohawk, Empire Control Room & Garage and Cedar Street Courtyard. SXSW worked with world-renowned artists and our studio to design and produce the virtual edition of the festival.

OUR OTHER PRODUCTIONS

All Our Productions